Bruce Campbell has had quite the long acting career that started off as Ash in the Evil Dead franchise. I still think Army of Darkness is one of the greatest movies ever. There is not much that Campbell has been in that I didn't like. It is cool that he can even play himself in a movie.
There were just a couple movies in this top 10 video I didn't realize he was in, but other than those, this is a pretty spot on list.
"The name's Ash....housewares....Shop smart....Shop S-mart!"
Even the band Psychostick wrote a song about him.